Client: STAND OIL // X1 Short Film Hero + X2 Clips // Fashion // Runtime: 2m56s
Branded short film for STAND OIL's new W23 collection. The campaign was based around the idea of a social club for ride-or-die STAND OIL fans, complete with Korean-bound pop-up stores, interior designed to the look of the club, where they also screened our film. I played to my strengths of ensemble comedy and quirky banter, making sure each of the numerous cast was a fully developed, fun character. For the overall tone, I took inspiration from 60’s Italian cinema and French New Wave influences and then balanced it with Brooklyn Gen Z sensibilities. I wanted to tell a story that highlighted heartwarming unity and acceptance with a tasteful, character-positive way of showing an all-nighter dance party of heavy drinking.
Director: Waley Wang @waleywang
Production Company: Residency Content @paradoxal_residency
Executive Producer: Gaetan Rousseau @gaetannyc
Producer: Waley Wang
Line Producer: Emily Friedman @emilyfriedman24
Stand Oil Director: Lee So Hyun, Jo Anna @yammajo
Models:
Party Host: Jessica Wu @jessicazwu
Mysterious Figure: Brooklyn Jade @brooklynbryann
Working Woman: Emily Vu
Mystery Man: Erik Lemus-Calderon @eriklemuscalderon
Stylist: Anthony Nevarez @cig.newtons
Standoil Fanatic: Lacey Tanner @lacetann
Cool Career Woman: Hadley @hadleytutton
High School Student: Madelyn Diane Layer @madelynlayer
Videographer: Jonathan Lopez @onlygot1face
Director of Photography: Alexey Kosorukov @kosorukovdp
Editor: Mason Coburn @mason_coburn
1st Assistant Director: Emilio Cuesta @questamusic
1st Assistant Camera: Peter Harrison @peterharrison75
Gaffer: Tony Sur @tsurtle
Key Grip: Greg Costa @anythingbutgregular
Swing: Matthew Ervin
Set Dresser: Jacob Morse @lessthanjoke
Location Sound Mixer: Chris Friedman @soundofchri
Driver: Justin Johnson
Lighting Gear Provided by Collin Chiucchini @ Striking NY @collin_strikingny
Colorist: Alexey Kosorukov @kosorukovdp
Sound Design: Mason Coburn @mason_coburn
Sound Mix & Add. Design: Chris Friedman @soundofchri
Stand Oil PA: Robin Yoon / Seo Se Ri
Graphic Designer: Park Yeon Hee
Stand Oil Visual Assistant: Lee Seul Ki, Kim Euk Ok, Cho Min Ji, Kil Yun Jo
Stand Oil Crew: Ha Ji Yeon, Oh Su Jin
Art Director: Ondoh (Kwon Dohyung)
Art Team Lead: Ondoh (Lee Dain)
Model Styling: Lim Youngji
Model HMU: Shin Subin